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Magenta Business APIs launches Conversational Connect

With Conversational Connect, Telekom customers now have access to a plug-and-play solution for marketing automation that allows them to create, launch, and scale personalized messaging campaigns with rich communication capabilities to sustainably increase customer engagement.

Omnichannel engagement with personalized messages

Prospects and customers can be addressed through targeted, interactive conversations that encourage action—via the communication channels they already use. The solution automates interactions, supports rich media content, and combines chatbots with human agents to deliver connected experiences at scale—without any programming effort.

Next-generation marketing

Optimize and enhance your RCS, WhatsApp, and SMS channels by sending promotional and marketing notifications, updates, and alerts.

Smart customer loyalty

Personalize customer education and advice through live agents, chatbots, or both—to generate leads, offer support, send product information, provide advice, and much more.

Effortlessly scale coordinated and impactful marketing campaigns

Even the most comprehensive messaging channels can only reach their full potential with a well-thought-out engagement concept. Conversational Connect supports you in this – effectively and easily:

  • Use a multi-channel engagement platform developed specifically for marketing teams. Create, launch, and scale personalized campaigns in no time thanks to low-code/no-code bot design.
  • Reach your customers exactly where they are – via RCS, WhatsApp, or SMS. Manage interactions centrally and design cross-channel conversational flows.
  • Rely on rich media and interactive content such as images, videos, PDFs, quick replies, rich cards, carousels, and much more.
  • Increase the relevance of your communication by going beyond simple notifications and creating individual experiences that match the preferences of your target audience.
  • Analyze your results with integrated insights into engagement, conversions, and target group performance – for continuously better campaigns.

Learn more about our APIs

Interested in how our APIs can help your business? Connect with a Deutsche Telekom API expert: fill out the form and we'll get back to you shortly..